Product name/ What it is

Ad copy of note (tag line or slogan)

Description of what is shown

What the ad seems to imply

Advertising strategies noticed

Curve – a perfume

“See where it takes you”

Man laying back while woman leans in to kiss him; his hands cradle her face; her hand is on his chest – could be she’s pushing away and he’s pulling her closer

Seems to say that the perfume can take you to passion. It’s for both men and women, so it has “taken” the two in the picture to this point where they’re making out

Pathos; glittering generalities (the tag line could apply to nearly anything); innuendo (implies some kind of physical attraction) ; sex appeal (obvious)